Valentine’s Day was first celebrated as a Western Christian feast day honoring early Christian martyr named Saint Valentine. February 14th became associated with romantic love in the 14th and 15th centuries when notions of courtly love thrived, and this day has continued to grow and become a significant cultural, religious, and commercial celebration of romance and love in many regions of the world.
Valentine’s Day imagery is steeped in Greco-Roman mythology with Cupid being the “envoy of emotion”. In Roman mythology, Cupid is the son of Venus, the goddess of love. In Greek mythology, he was known as Eros and was the son of Aphrodite, the goddess of sexual love and beauty. Equipped with his bow and arrow, Cupid strikes to render one or two people – this typically works out better when both are struck by Cupid’s arrow – smitten by each other.
But what about those of us without a loved one to share the day with? What if cupid’s arrow hasn’t struck quite yet? This pandemic has magnified loneliness for many and has caused mental health and addiction issues to spike and increased the need for treatment and support resources. If you have sought help in treatment, in counselling, in online workshops, in an online yoga class, or a sweat lodge, Bravo… Reaching out is the first step. The opposite of addiction is not sobriety it is connection.
What about self-love and self-connection? What is your relationship to self? Where is the love and goodness there? Before you look outside yourself for love…… can you look within? Can you take time and give yourself a fresh perspective of Valentine’s Day?
  • Be conscious of the way you think about yourself, and actively address negative self-talk.
  • Allow yourself to be proud of your accomplishments—especially the courage it took for you to ask for help!
 A few small changes will allow you to see yourself in a more positive light, and as such, foster your self-love—a crucial step in the process of building relationships.
The support of loved ones and/or professionals is also indispensable throughout the healing process. We are so grateful to be able to serve the men, women, and families we do. Because you are reading this, chances are you have helped us do just that and we are grateful​ to YOU for the many different ways you have supported Fresh Start and those we serve.
This Valentines Day —choose you. Even if you are in a relationship, offer yourself some love, care and tenderness. We love you. We care about you. We root for you.
Happy Valentine’s Day from all the staff, board members and alumni of Fresh Start.


The Government of Alberta supports Recovery Oriented Systems of Care and Recovery-Oriented Communities of Care which include addiction treatment and post-treatment housing. Their goal is to create lasting Recovery in Alberta for individuals, families, and entire communities promoting the fact that Recovery is Real, Attainable, and Sustainable. All Albertans can experience the positive and healing effects of Recovery Capital. For more information please visit their website

Mission Fit

Ron Jarrett, owner of Mission Fitness is what a committed and helpful community partner is all about. He trains the clients in the house weekly and believes that true strength and progress can only be made from a solid foundation.  That foundation includes alignment, mobility and stability, and must address any muscular imbalances, weaknesses and lack of connection.  Achieving this level means the body is able to progress safely without fear of injury.

for more information about Fresh Start Recovery Centre or any of our programs.

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